Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.
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لغة الإنجليزية ● شكل PDF ● صفحات 448 ● ISBN 9781136403477 ● محرر Jane Ali-Knight & Siobhan Drummond ● الناشر Taylor and Francis ● نشرت 2012 ● للتحميل 6 مرات ● دقة EUR ● هوية شخصية 2480386 ● حماية النسخ Adobe DRM
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