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Axel Schulz & Susanne Baumann
Flughafen Management [PDF ebook]

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Cover of Axel Schulz & Susanne Baumann: Flughafen Management (PDF)

Die Autoren geben in diesem Buch einen umfassenden Überblick der wesentlichen Teilbereiche des Flughafen Managements. Dabei wird in den einzelnen Kapiteln Grundlagen, Geschäftsmodelle, Non Aviation, Produktionsfaktoren, Marketing, Dienstleistungen am Flughafen und Steuerung auf die wichtigsten Inhalte eingegangen. Zur Veranschaulichung einzelner Unterkapitel dienen informative Fallbeispiele aus der Praxis, welche mit einer jeweils passenden Fragestellung zur Vertiefung des Sachverhalts beitragen sollen. Weitere Informationen unter flughafen-management.de Das Buch richtet sich an Studierende und Praktiker.

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Language German ● Format PDF ● Pages 268 ● ISBN 9783486709933 ● File size 13.7 MB ● Publisher De Gruyter ● City Berlin/München/Boston ● Published 2012 ● Edition 1 ● Downloadable 24 months ● Currency EUR ● ID 6314661 ● Copy protection Adobe DRM

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