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Axel Schulz & Susanne Baumann
Flughafen Management [PDF ebook]

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Copertina di Axel Schulz & Susanne Baumann: Flughafen Management (PDF)

Die Autoren geben in diesem Buch einen umfassenden Überblick der wesentlichen Teilbereiche des Flughafen Managements. Dabei wird in den einzelnen Kapiteln Grundlagen, Geschäftsmodelle, Non Aviation, Produktionsfaktoren, Marketing, Dienstleistungen am Flughafen und Steuerung auf die wichtigsten Inhalte eingegangen. Zur Veranschaulichung einzelner Unterkapitel dienen informative Fallbeispiele aus der Praxis, welche mit einer jeweils passenden Fragestellung zur Vertiefung des Sachverhalts beitragen sollen. Weitere Informationen unter flughafen-management.de Das Buch richtet sich an Studierende und Praktiker.

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Lingua Tedesco ● Formato PDF ● Pagine 268 ● ISBN 9783486709933 ● Dimensione 13.7 MB ● Casa editrice De Gruyter ● Città Berlin/München/Boston ● Pubblicato 2012 ● Edizione 1 ● Scaricabile 24 mesi ● Moneta EUR ● ID 6314661 ● Protezione dalla copia Adobe DRM

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