Dan Remenyi & Brian Williams 
Doing Research in Business and Management [EPUB ebook] 
An Introduction to Process and Method

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′[T]here is, as with all the chapters, an excellent set of suggested further reading…′ –
Management Learning

`Postgraduate students should find this a useful book, since it focuses on issues specific to their requirements. The philosophical underpinnings, methodology and practicalities of research are all discussed within the context of postgraduate research′ – International Small Business Journal




This wide-ranging text comprehensively overviews management research and research methodology. The authors take the reader through all the major stages of the research process and introduce the key methods.


After highlighting the different contexts and purposes, strategies and tactics, programmes and processes of management research, the authors provide detailed coverage of the relevant research approaches and methods. They discuss the interrelationship of theoretical and empirical research, and how these apply to practice. The implications of using quantitative and qualitative methods are examined, and practical advice is given on the available analysis techniques and software packages.

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Table of Content

PART ONE: CONTEXT AND PROCESS

Business and Management Research in Perspective

Philosophical Background to Research

Research Strategies and Tactics

The Research Programme and Process

PART TWO: APPROACH, METHOD AND DATA

The Positivist Approach to Empirical Research

Phenomenology: The Non-Positivist Approach

The Research Process

Collecting Empirical Data

The Questionnaire

The Case Study

The Sample

Statistical Analysis

PART THREE: REPORTING RESEARCH

Ethical Considerations

Writing Up the Research

Evaluation of Masters and Doctoral Degrees

About the author

Ethné M. Swartz, Ph.D., is a Professor of Management at the Feliciano School of Business, Montclair State University. She served as a chair and associate dean at Fairleigh Dickinson University’s Silberman College of Business. She is a Fulbright Scholar and a Justin G. Longenecker Fellow of the United States Association for Small Business & Entrepreneurship. She has taught in the UK, Mexico, Germany, Iceland, and South Africa. She serves as a research associate at the University of Pretoria’s Gordon Institute of Business Science. Her research publications appear in • Long Range Planning • Risk Management: An International Journal • Journal of Applied Management Studies • Leadership and Organisational Development Journal • Business Horizons • International Journal of Entrepreneurial Behaviour and Research • Facilities • Education and Training • Journal of Developmental Entrepreneurship • International Journal of Gender and Entrepreneurship, and Entrepreneurship, Theory & Practice (ET&P).
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Language English ● Format EPUB ● Pages 320 ● ISBN 9781446235386 ● File size 3.9 MB ● Publisher SAGE Publications ● City London ● Country GB ● Published 1998 ● Edition 1 ● Downloadable 24 months ● Currency EUR ● ID 4497792 ● Copy protection Adobe DRM
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