This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy â including licensing strategy â are considered in some detail. It presents fundamental thinking about business organization and provides the conceptual framework that scholars need to understand complex business organization, managerial processes, and competitive strategy.
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Language English ● Format PDF ● Pages 328 ● ISBN 9789812834478 ● File size 17.9 MB ● Publisher World Scientific Publishing Company ● City Singapore ● Country SG ● Published 2008 ● Downloadable 24 months ● Currency EUR ● ID 2447658 ● Copy protection Adobe DRM
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