Autor: Business School, UK) Alwi S. F. Syed (Brunel University London

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2 Ebooks von Business School, UK) Alwi S. F. Syed (Brunel University London

S F Syed Alwi & T C Melewar: Corporate Branding
A strong corporate image has power in a competitive marketplace. Its influence on reputational value and customer decision-making is only now beginning to be understood. Interest in corporate brandin …
EPUB
Englisch
DRM
€69.10
S F Syed Alwi & T C Melewar: Corporate Branding
A strong corporate image has power in a competitive marketplace. Its influence on reputational value and customer decision-making is only now beginning to be understood. Interest in corporate brandin …
PDF
Englisch
DRM
€69.59