2 द्वारा ईबुक Business School, UK) Alwi S. F. Syed (Brunel University London
S F Syed Alwi & T C Melewar: Corporate Branding
A strong corporate image has power in a competitive marketplace. Its influence on reputational value and customer decision-making is only now beginning to be understood. Interest in corporate brandin …
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S F Syed Alwi & T C Melewar: Corporate Branding
A strong corporate image has power in a competitive marketplace. Its influence on reputational value and customer decision-making is only now beginning to be understood. Interest in corporate brandin …
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€69.59