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Gerrit Heinemann
Der neue Online-Handel [PDF ebook]
Erfolgsfaktoren und Best Practices

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Cover von Gerrit Heinemann: Der neue Online-Handel (PDF)

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Inhaltsverzeichnis

Online-Handel im Wandel – Revolution statt Evolution.- New Online-Retailing -Was ist das eigentlich genau?.- Die 8 S-Erfolgsfaktoren im New Online-Retailing.- Best Practices im New Online- Retailing.- Risk-Benefit des New Online- Retailing.

Über den Autor

Prof. Dr. Gerrit Heinemann ist Professor für Betriebswirtschaftslehre, Management und Handel an der Hochschule Niederrhein, Mönchengladbach.

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Sprache Deutsch ● Format PDF ● Seiten 246 ● ISBN 9783834980656 ● Dateigröße 2.7 MB ● Verlag Betriebswirtschaftlicher Verlag Gabler ● Ort Wiesbaden ● Land DE ● Erscheinungsjahr 2009 ● herunterladbar 24 Monate ● Währung EUR ● ID 2209560 ● Kopierschutz Soziales DRM

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