Wilhelm Dangelmaier & Stefan Helmke 
Effektives Customer Relationship Management [PDF ebook] 
Instrumente – Einfuhrungskonzepte – Organisation

Beginning with first principles, then discussing the origin and evolution of the debate over depreciation, capital and income, several related topics are addressed in this volume originally published …

The idea of using models to inform business practice seems appealing, as it suggests the abstraction and control of a large, complex subject by means of a smaller, easily manipulated mechanism. In re …

The construction industry is becoming increasingly aware of the need to adopt a holistic approach to the design, building, and disposal of structures. With 60 per cent of the total construction budge …

In his original Cyber Union, the author presented a bold plan for unions to develop a more significant role in the 21st century by adopting four strategic aids – futuristics, innovations, services, a …

A provocatively rethink of the questions of what, how and for whom economics is produced. Academic economists in the twentieth century have presumed to monopolise economic knowledge, seeing themselve …

How do markets work? This reader introduces the student to the workings of the market, explaining both the reasons for its success and its shortcomings. Throughout, the text encourages a critical app …

Supply chain management today has never been more complex, more dynamic or more unpredictable. The good news is that new techniques for analyzing country-level investments, network configuration and …

Focusing on the formation of the Korean economic system, this book presents a fascinating and comprehensive analysis of economic development outside of the traditional neo-classical, developmental-st …

Russia, the largest country in the world, has untapped tourism potential. Historic and cultural resources, natural attractions, and business opportunities attract a growing number of visitors to this …

Jean-Paul Fitoussi needs no introduction as one of the world“s foremost Macroeconomists of his generation. This celebration of his work includes contributions from Nobel Prize – winning economists R …