Advertising, once seen as ‘the official art of capitalist society’ is an increasingly commonplace component of a characteristically promotional culture. Iain Mac Rury’s Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary reader.Advertising provides a clear and easy guide to a
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Idioma Inglés ● Formato EPUB ● Páginas 336 ● ISBN 9781134530496 ● Editorial Taylor and Francis ● Publicado 2008 ● Descargable 6 veces ● Divisa EUR ● ID 2644537 ● Protección de copia Adobe DRM
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