The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market. It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.
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Idioma Inglés ● Formato PDF ● Páginas 208 ● ISBN 9781134785797 ● Editor Rik Donckels & Antti Haahti ● Editorial Taylor and Francis ● Publicado 2002 ● Descargable 3 veces ● Divisa EUR ● ID 4293924 ● Protección de copia Adobe DRM
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