ERROR

Kami minta maaf - meskipun kami melakukan yang terbaik: kesalahan terjadi
Typedatabase
MessageYou have an error in your SQL syntax; check the manual that corresponds to your MariaDB server version for the right syntax to use near "AND SUBSTRING(categories_id,4,1) != "0") AS cat4, (SELECT categorie..." at line 5
QuerySELECT (SELECT categories_id FROM categories_description WHERE language_id = 14 AND categories_id = 000) AS cat1, (SELECT categories_id FROM categories_description WHERE language_id = 14 AND categories_id = 00 AND SUBSTRING(categories_id,2,1) != "0") AS cat2, (SELECT categories_id FROM categories_description WHERE language_id = 14 AND categories_id = 0 AND SUBSTRING(categories_id,3,1) != "0") AS cat3, (SELECT categories_id FROM categories_description WHERE language_id = 14 AND categories_id = AND SUBSTRING(categories_id,4,1) != "0") AS cat4, (SELECT categories_name FROM categories_description WHERE language_id = 14 AND categories_id = 000) AS cat1name, (SELECT categories_name FROM categories_description WHERE language_id = 14 AND categories_id = 00 AND SUBSTRING(categories_id,2,1) != "0") AS cat2name, (SELECT categories_name FROM categories_description WHERE language_id = 14 AND categories_id = 0 AND SUBSTRING(categories_id,3,1) != "0") AS cat3name, (SELECT categories_name FROM categories_description WHERE language_id = 14 AND categories_id = AND SUBSTRING(categories_id,4,1) != "0") AS cat4name, (SELECT url_text FROM commerce_seo_url_without_language WHERE categories_id = 000) AS cat1url, (SELECT url_text FROM commerce_seo_url_without_language WHERE categories_id = 00 AND SUBSTRING(categories_id,2,1) != "0") AS cat2url, (SELECT url_text FROM commerce_seo_url_without_language WHERE categories_id = 0 AND SUBSTRING(categories_id,3,1) != "0") AS cat3url, (SELECT url_text FROM commerce_seo_url_without_language WHERE categories_id = AND SUBSTRING(categories_id,4,1) != "0") AS cat4url, (SELECT wod_count_products FROM categories WHERE categories_id = 000) AS cat1cnt, (SELECT wod_count_products FROM categories WHERE categories_id = 00 AND SUBSTRING(categories_id,2,1) != "0") AS cat2cnt, (SELECT wod_count_products FROM categories WHERE categories_id = 0 AND SUBSTRING(categories_id,3,1) != "0") AS cat3cnt, (SELECT wod_count_products FROM categories WHERE categories_id = AND SUBSTRING(categories_id,4,1) != "0") AS cat4cnt

Werner Kroeber-Riel & Franz-Rudolph Esch 
Strategie und Technik der Werbung [EPUB ebook] 
Verhaltenswissenschaftliche und neurowissenschaftliche Erkenntnisse

Soporte

Advertising is full of replaceable, boring and weak ads, which neither shape nor increase brand profiles. There is a gap of professionalism between the development and the placement of advertisement. Gut instinct has to be replaced by founded knowledge. Advertisement has to adapt to market and communication conditions. This is viable for classical advertising as well as internet and new media ads. Strategies and techniques of advertising are explained academically sound, comprehensible and up to date.

€39.99
Métodos de pago

Sobre el autor

The classic textbook by Prof. Dr. Werner Kroeber-Riel (1934-1995) has been continued by Prof. Dr. Esch. He is head of marketing and holds the chair for brand management and car marketing, director of the automotive institute for management, director of the institute for brand and communication research of the EBS Business School in Oestrich-Winkel and founder and academic council of ESCH. The Brand Consultants, Saarlouis.

¡Compre este libro electrónico y obtenga 1 más GRATIS!
Idioma Alemán ● Formato EPUB ● Páginas 460 ● ISBN 9783170262607 ● Tamaño de archivo 19.6 MB ● Editorial Kohlhammer ● Ciudad Stuttgart ● País DE ● Publicado 2015 ● Edición 8 ● Descargable 24 meses ● Divisa EUR ● ID 4270707 ● Protección de copia DRM social

Más ebooks del mismo autor / Editor

11.863 Ebooks en esta categoría