Catalog > Sciences sociales > Général > Gilbert Russell: Planning Advertisements (RLE Advertising) (ePUB)

Gilbert Russell
Planning Advertisements (RLE Advertising) [EPUB ebook]

Support

Couverture du Gilbert Russell: Planning Advertisements (RLE Advertising) (ePUB)

The purpose of every advertisement is to sell the thing which it advertises. Looking at the full range of the planning involved in the advertising business, Planning Advertisements first considers the initial stage, where the advertisement practitioner—advertiser relationship is paramount, before looking at the planning stages needed for all types of advertising, ranging from direct mail to hoardings.

First published in 1935.

€56.55

Achetez cet ebook et obtenez-en 1 de plus GRATUITEMENT !

Format EPUB ● Pages 208 ● ISBN 9781136669651 ● Maison d’édition Taylor and Francis ● Publié 2013 ● Téléchargeable 6 fois ● Devise EUR ● ID 2928560 ● Protection contre la copie Adobe DRM

Nécessite un lecteur de livre électronique compatible DRM

Plus d’ebooks du même auteur(s) / Éditeur

Gilbert Russell

126 138 Ebooks dans cette catégorie

Couverture du Pier Paolo (University of Johannesburg, South Africa) Frassinelli: Borders, Media Crossings and the Politics of Translation

Pier Paolo (University of Johannesburg, South Africa) Frassinelli: Borders, Media Crossings and the Politics of Translation

This book examines concepts of the border and translation within the context of social and cultural theory through the lens of southern Africa. Borders, Media Crossings and the Politics of Translatio …

Couverture du Huseyin Bagci & Sefika Sule Ercetin: Handbook of Research on Chaos and Complexity Theory in the Social Sciences

Huseyin Bagci & Sefika Sule Ercetin: Handbook of Research on Chaos and Complexity Theory in the Social Sciences

Couverture du Sarah Kebbell: Anti-Money Laundering Compliance and the Legal Profession

Sarah Kebbell: Anti-Money Laundering Compliance and the Legal Profession

Money laundering is a global issue and there is evidence that the services provided by the legal profession may be misused to launder the proceeds of crime. This book explores the experiences of prof …

Couverture du Andreas Bandak & Manpreet K. Janeja: Ethnographies of Waiting

Andreas Bandak & Manpreet K. Janeja: Ethnographies of Waiting

We all wait – in traffic jams, passport offices, school meal queues, for better weather, an end to fighting, peace. Time spent waiting produces hope, boredom, anxiety, doubt, or uncertainty. Ethnogra …

Couverture du Charley Baker & Francis Biley: Our Encounters with Self-Harm

Charley Baker & Francis Biley: Our Encounters with Self-Harm

The ‘Our Encounters with’ series collect together unnmediated, unsanitised narratives by service-users, past service-users and carers. These stories of direct experience will be of benefit to those i …

Couverture du Alec Grant & Helen Leigh-Phippard: Our Encounters with Stalking

Alec Grant & Helen Leigh-Phippard: Our Encounters with Stalking

Describes the depression, anxiety, sleep disturbance, paranoia, agoraphobia and post-traumatic stress that are all possible as a consequence of stalking. …

Couverture du Richard Morrow: Leading High-Reliability Organizations in Healthcare

Richard Morrow: Leading High-Reliability Organizations in Healthcare

This book details the attributes and practices that help high-reliability organizations (HROs) excel in the service they provide to their customers. Explaining what it takes to achieve high reliabili …

Couverture du Stefano (Politecnico di Milano, Italy) Salata: Urban Resilience

Stefano (Politecnico di Milano, Italy) Salata: Urban Resilience

Advocating for the reintroduction of natural areas and biodiverse green spaces within our cities, Urban Resilience stems from the two years’ experience living and teaching ecological planning in Turk …

Couverture du Mark R. Beauchamp & Mark Eys: Group Dynamics in Exercise and Sport Psychology

Mark R. Beauchamp & Mark Eys: Group Dynamics in Exercise and Sport Psychology

Can a better understanding of group dynamics raise individual and team athletic performance or improve the outcomes of exercise interventions? Much human behaviour in sport and exercise settings is e …

Couverture du Roger Matthews & Jock Young: The New Politics of Crime and Punishment

Roger Matthews & Jock Young: The New Politics of Crime and Punishment

This book provides an overview of recent government initiatives in the field of crime and punishment, reviewing both the policies themselves, the perceived problems and issues they seek to address, a …

Page suivante >>>