Explore the increased need for marketing within the political arena
Current Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from successful practitioners who know what it takes to make a nonprofit organization stand out i
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Format EPUB ● Pages 336 ● ISBN 9781136792120 ● Maison d’édition Taylor and Francis ● Publié 2006 ● Téléchargeable 6 fois ● Devise EUR ● ID 2627128 ● Protection contre la copie Adobe DRM
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