Stephen J. Genco, Ph D, is a founder of the modern neuromarketing revolution. Andrew P. Pohlmann led the development of the world »s first global neuromarketing consultancy. Peter Steidl, MBA, Ph D, has carried out neuromarketing assignments with a number of Fortune Global 100 corporations.
2 Ebooks par Stephen Genco
Stephen Genco & Andrew Pohlmann: Neuromarketing For Dummies
Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers’ brain responses to advertising and media. Neuromark …
EPUB
Anglais
DRM
€16.99
Stephen Genco & Andrew Pohlmann: Neuromarketing For Dummies
Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers’ brain responses to advertising and media. Neuromark …
PDF
Anglais
DRM
€16.99
