Thomas Foscht & Dirk Morschett 
European Retail Research [PDF ebook] 
2013, Volume 27, Issue II

Support

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research – based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.

€53.49
méthodes de payement

Table des matières

Customer Behavioral Intentions for Online Grocery Shopping.- Reciprocity of a Retailer’s Corporate Image and Store Image.- Retailing in Romania.- Retailing in Slovenia.- Retailing in South Africa.

A propos de l’auteur

Prof. Dr. Thomas Foscht, University of Graz, Austria Prof. Dr. Dirk Morschett, University of Fribourg, Switzerland Prof. Dr. Thomas Rudolph, University of St. Gallen, Switzerland Prof. Dr. Peter Schnedlitz, Vienna University of Economics and Business, Austria Prof. Dr. Hanna Schramm-Klein, University of Siegen, Germany Prof. Dr. Bernhard Swoboda, University of Trier, Germany.

Achetez cet ebook et obtenez-en 1 de plus GRATUITEMENT !
Langue Anglais ● Format PDF ● Pages 152 ● ISBN 9783658070380 ● Taille du fichier 1.7 MB ● Éditeur Thomas Foscht & Dirk Morschett ● Maison d’édition Springer Fachmedien Wiesbaden GmbH ● Lieu Wiesbaden ● Pays DE ● Publié 2014 ● Téléchargeable 24 mois ● Devise EUR ● ID 5240354 ● Protection contre la copie DRM sociale

Plus d’ebooks du même auteur(s) / Éditeur

35 439 Ebooks dans cette catégorie