Catalog > Social Sciences > Economy > Gary Armstrong & Philip Kotler: Marknadsföring: Teori och tillämpningar (PDF)

Gary Armstrong & Philip Kotler
Marknadsföring: Teori och tillämpningar [PDF ebook]

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Cover of Gary Armstrong & Philip Kotler: Marknadsföring: Teori och tillämpningar (PDF)

Marknadsföring: Teori och tillämpningar utgör en utmärkt och uppskattad introduktion till marknadsföringsområdet. Boken utgår från Kotlers och Armstrongs teori- och modellvärld och knyter an till den referensram som miljontals marknadsförare världen över använder som utgångspunkt för marknadsföringsbeslut.

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Language Swedish ● Format PDF ● ISBN 9781292404509 ● Publisher Pearson Education ● Published 2022 ● Downloadable 3 times ● Currency EUR ● ID 8391077 ● Copy protection Adobe DRM

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