Research Paper (undergraduate) from the year 2012 in the subject Business economics – Business Management, Corporate Governance, grade: 74%, University of Greenwich (Business), course: Strategic Management, language: English, abstract: Scandinavian airlines, SAS, was founded as a consortium of the national airlines of Denmark, Sweden and Norway in 1946, to operate international flights. SAS has been the first airline to fly a route from Copenhagen over the arctic pole to Tokyo in Japan (www.staralliance.com). However, in 1981 the company have had two years of losses in a row after a long period of positive net profits (Ghoshal, 1988). This essay will examine the change of strategy causing a turnaround that made them profitable again.
€5.99
यह ईबुक खरीदें और 1 और मुफ़्त पाएं!
भाषा अंग्रेज़ी ● स्वरूप PDF ● ISBN 9783656404811 ● फाइल का आकार 0.5 MB ● प्रकाशक GRIN Verlag ● शहर München ● देश DE ● प्रकाशित 2013 ● संस्करण 1 ● डाउनलोड करने योग्य 24 महीने ● मुद्रा EUR ● आईडी 3706341 ● कॉपी सुरक्षा के बिना
एक ही लेखक से अधिक ईबुक / संपादक
35,609 इस श्रेणी में ईबुक
