This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It is based on extensive original research by the International Marketing and Purchase Group. The book reports on that research, in particular pointing out the differences in approach by different national groups in Europe.
यह ईबुक खरीदें और 1 और मुफ़्त पाएं!
स्वरूप EPUB ● पेज 328 ● ISBN 9781135124274 ● संपादक Peter W Turnbull & Jean-Paul Valla ● प्रकाशक Taylor and Francis ● प्रकाशित 2013 ● डाउनलोड करने योग्य 6 बार ● मुद्रा EUR ● आईडी 2679240 ● कॉपी सुरक्षा Adobe DRM
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