Russell W. Belk 
Research in Consumer Behavior [PDF ebook] 

समर्थन

Volume 10 of "Research in Consumer Behavior" presents a wide range of cutting edge consumer behavior research using both quantitative and qualitative research methods. The topics addressed include self-gifts, souvenirs, grocery coupon proneness, socialization, acculturation, tattooing, possession attachment, consumer decision making, information acquisition, and meaning making through consumption. As this rich set of topics suggests, this is a volume that will interest academics, practitioners, and students of consumer behavior. The book is international in scope and uses a qualitative and quantitative approach to consumer behavior research.

€110.11
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स्वरूप PDF ● पेज 286 ● ISBN 9781848559851 ● संपादक Russell W. Belk ● प्रकाशक Emerald Publishing Limited ● प्रकाशित 2006 ● डाउनलोड करने योग्य 3 बार ● मुद्रा EUR ● आईडी 8080335 ● कॉपी सुरक्षा Adobe DRM
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