2 द्वारा ईबुक Walle Alf H. Walle
Walle Alf H. Walle: Exotic Visions in Marketing Theory and Practice
An anthropologist, folklorist, and literary critic besides being a marketing professor, Alf H. Walle takes a refreshingly interdisciplinary look at the impact of modern social thought upon marketing …
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अंग्रेज़ी
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€80.97
Walle Alf H. Walle: Qualitative Research in Intelligence and Marketing
Although competitive intelligence and contemporary marketing research evolved from different intellectual traditions, both are indebted to qualitative methods of research and analysis. Walle shows …
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अंग्रेज़ी
DRM
€85.31
