Ebook > Ilmu Sosial > Ekonomi > Andreas Meier & Henrik Stormer: eBusiness & eCommerce (PDF)

Andreas Meier & Henrik Stormer
eBusiness & eCommerce [PDF ebook]
Management der digitalen Wertschopfungskette

Dukung

Sampul Andreas Meier & Henrik Stormer: eBusiness & eCommerce (PDF)

Das Fachbuch stellt die Glieder der digitalen Wertschöpfungskette in e Business und e Commerce in den Mittelpunkt. Jedem Teilglied ist ein eigenes Kapitel gewidmet. Behandelt werden Geschäftsmodelle, digitale Beschaffungs- und Marketingprozesse, elektronische Verhandlungsprozesse und Sicherheitsfragen sowie das Lieferanten- und Kundenbeziehungsmanagement. Neu in der 2. Auflage sind u. a. die Integration von Web-2.0-Methoden und die Beschreibung von Recommender Systemen. Eine Website bietet zusätzlich Unterrichtsunterlagen und Fallstudien.

Auch in englischer Sprache lieferbar: Meier/Stormer, e Business & e Commerce. 1st ed. 2009. ISBN 978-3-540-89327-1; ausführliche Informationen zum Buch ->springer.com

€22.47

Beli ebook ini dan dapatkan 1 lagi GRATIS!

Bahasa Jerman ● Format PDF ● ISBN 9783540850175 ● Penerbit Springer Berlin Heidelberg ● Diterbitkan 2008 ● Diunduh 3 kali ● Mata uang EUR ● ID 6320653 ● Perlindungan salinan Adobe DRM

Membutuhkan pembaca ebook yang mampu DRM

Ebook lainnya dari penulis yang sama / Editor

Andreas Meier Henrik Stormer

252,708 Ebooks dalam kategori ini

Sampul Dr Emel Aktas & Professor Michael Bourlakis: Supply Chain 4.0

Dr Emel Aktas & Professor Michael Bourlakis: Supply Chain 4.0

Supply Chain 4.0 has introduced automation into logistics and supply chain processes, exploiting predictive analytics to better match supply with demand, optimizing operations and using the latest te …

Sampul Akhil (University of Pennsylvania, USA) Kumar: Business Process Management

Akhil (University of Pennsylvania, USA) Kumar: Business Process Management

This book introduces students to business process management, an approach that aims to align the organization’s business processes with the demands of the marketplace. Processes serve as a coordinati …

Sampul Bernadette Albert & Ruth Dowson: Event Planning and Management

Bernadette Albert & Ruth Dowson: Event Planning and Management

Learn how to plan, deliver and evaluate successful events with this clear and comprehensive textbook which explores the latest developments in this challenging and fast-paced environment. Written by …

Sampul P. Mary (Jaipuria Institute of Management, India) Jeyanthi & A. (PSG Institute of Management, India) Mansurali: Marketing Analytics

P. Mary (Jaipuria Institute of Management, India) Jeyanthi & A. (PSG Institute of Management, India) Mansurali: Marketing Analytics

With businesses becoming ever more competitive, marketing strategies need to be more precise and performance oriented. Companies are investing considerably in analytical infrastructure for marketing. …

Sampul Janet Morrison: The Global Business Environment

Janet Morrison: The Global Business Environment

This text challenges students to think critically about global issues that affect the business environment and provides them with a wealth of pedagogical features that help cement learning. Its …

Sampul Anu Pandita & Deepu Pandita: CRISPR/Cas-Mediated Genome Editing in Plants

Anu Pandita & Deepu Pandita: CRISPR/Cas-Mediated Genome Editing in Plants

With over 820 million people facing hunger in today’s world, the need of the hour is the design of plant varieties with high yield, improved traits, and resistance properties in order to mitigate the …

Sampul Phillip G. (Corvus International, Chicago, Illinois, USA) Armour: The Laws of Software Process

Phillip G. (Corvus International, Chicago, Illinois, USA) Armour: The Laws of Software Process

Within one generation, software has become one of the principal sources of wealth in the world. The development and use of software has grown faster than for any artifact in the history of the world. …

Sampul Grace Ann (New Mexico State University, USA) Rosile: Tribal Wisdom for Business Ethics

Grace Ann (New Mexico State University, USA) Rosile: Tribal Wisdom for Business Ethics

Long before Columbus, American Indians had trading routes all across the Americas. How did they maintain this extensive network of trading relationships through the centuries? In this ground-breaking …

Sampul Charles Cui & Maria (University of Lancaster, UK) Piacentini: Multicultural Perspectives in Customer Behaviour

Charles Cui & Maria (University of Lancaster, UK) Piacentini: Multicultural Perspectives in Customer Behaviour

With globalisation taking centre stage in the business world and multiculturalism affecting markets and societies, there is a need to understand the ways that customers respond to the changing market …

Sampul Mica Douglas & Anthony Landale: The Fast Facilitator

Mica Douglas & Anthony Landale: The Fast Facilitator

When you take on responsibility for other people you need a framework to understand and address how they think, feel and behave. Facilitation provides that framework. It doesn”t offer you …

Halaman selanjutnya >>>