*The first book to cover events management from a research angle
*Includes a number of case studies to provide a well-rounded approach to the subject
*Addresses key concepts, theories and discussions around subjects such as consumer behaviour, authenticity and new technology
Tentang Penulis
Professor and Executive Director
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Bahasa Inggris ● Format EPUB ● ISBN 9781789244465 ● Ukuran file 2.5 MB ● Editor Rebecca Finkel & David McGillivray ● Penerbit CABI ● Kota Oxford ● Negara GB ● Diterbitkan 2013 ● Diunduh 24 bulan ● Mata uang EUR ● ID 7034993 ● Perlindungan salinan Adobe DRM
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