*The first book to cover events management from a research angle
*Includes a number of case studies to provide a well-rounded approach to the subject
*Addresses key concepts, theories and discussions around subjects such as consumer behaviour, authenticity and new technology
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Lingua Inglese ● Formato EPUB ● ISBN 9781789244465 ● Dimensione 2.5 MB ● Editore Rebecca Finkel & David McGillivray ● Casa editrice CABI ● Città Oxford ● Paese GB ● Pubblicato 2013 ● Scaricabile 24 mesi ● Moneta EUR ● ID 7034993 ● Protezione dalla copia Adobe DRM
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