Autore: Helena Maria Lischka

Supporto
Helena M. Lischka teaches marketing and marketing research and Prof. Peter Kürble teaches international marketing at the FOM University of Applied Sciences of North Rhine-Westphalia, Germany.




3 Ebook di Helena Maria Lischka

Helena Maria Lischka & Peter Kürble: Intercultural Competencies in China
This volume focuses on a market that is one of the world=s economically most important and at the same time one of the most difficult to understand culturally – at least from a Western point of view. …
PDF
Inglese
€30.99
Helena Maria Lischka & Peter Kürble: Intercultural Competencies in China
This volume focuses on a market that is one of the world=s economically most important and at the same time one of the most difficult to understand culturally – at least from a Western point of view. …
EPUB
Inglese
€30.99
Helena Maria Lischka: Marktorientierte Unternehmensführung und gesellschaftliche Verantwortung
Helena Lischka widmet sich der Konzeptualisierung gesellschaftlicher Verantwortung von Unternehmen vor dem Hintergrund der Digitalisierung. Dabei bezieht sie das bestehende Konzept der Corporate Soci …
PDF
Tedesco
€54.99