Catalog > Scienze sociali > Economia > Lerzan Aksoy & David Bejou: Customer Lifetime Value (PDF)

Lerzan Aksoy & David Bejou
Customer Lifetime Value [PDF ebook]
Reshaping the Way We Manage to Maximize Profits

Supporto

Copertina di Lerzan Aksoy & David Bejou: Customer Lifetime Value (PDF)

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively changing the way today’s business is managed. A student or practitioner needs to understand CLV to best gain the competitive edge in business. Customer Lifetime Value: Reshaping the Way We Manage to Maxi

€59.04

Acquista questo ebook e ricevine 1 in più GRATIS!

Lingua Inglese ● Formato PDF ● Pagine 152 ● ISBN 9781136791925 ● Editore Lerzan Aksoy & David Bejou ● Casa editrice Taylor and Francis ● Pubblicato 2006 ● Scaricabile 3 volte ● Moneta EUR ● ID 4901464 ● Protezione dalla copia Adobe DRM

Richiede un lettore di ebook compatibile con DRM

Altri ebook dello stesso autore / Editore

Lerzan Aksoy David Bejou Timothy Keiningham

260.259 Ebook in questa categoria

Copertina di Stuart (Australian National Centre for Ocean Resources and Security, University of Wollongong, Australia) Kaye & Robin (University of Wollongong, Australia) Warner: Routledge Handbook of Maritime Regulation and Enforcement

Stuart (Australian National Centre for Ocean Resources and Security, University of Wollongong, Australia) Kaye & Robin (University of Wollongong, Australia) Warner: Routledge Handbook of Maritime Regulation and Enforcement

With advances in technology and maritime transport, human use of the ocean now extends beyond the traditional activities of navigation and fishing. Emerging activities such as bioprospecting, deep se …

Copertina di John B. (Washington State University, USA) Cullen & K. Praveen (University of Wisconsin-Whitewater, USA) Parboteeah: Business Ethics

John B. (Washington State University, USA) Cullen & K. Praveen (University of Wisconsin-Whitewater, USA) Parboteeah: Business Ethics

A foundational text for the modern business student and an essential instructor resource, this book presents a thorough and comprehensive introduction to business ethics. Taking a strategic stakehold …

Copertina di Xin (Department of Statistics, Stanford University) Guo & Tze Leung (Stanford University, California, USA) Lai: Quantitative Trading

Xin (Department of Statistics, Stanford University) Guo & Tze Leung (Stanford University, California, USA) Lai: Quantitative Trading

The first part of this book discusses institutions and mechanisms of algorithmic trading, market microstructure, high-frequency data and stylized facts, time and event aggregation, order book dynamic …

Copertina di Dennis R. (University of San Diego, USA.) Briscoe & Randall S. (Rutgers University, USA, and the University of Lucerne, Switzerland.) Schuler: International Human Resource Management

Dennis R. (University of San Diego, USA.) Briscoe & Randall S. (Rutgers University, USA, and the University of Lucerne, Switzerland.) Schuler: International Human Resource Management

The updated sixth edition of International Human Resource Management is an authoritative resource that focuses on international human resource management (IHRM) within multinational enterprises (MNEs …

Copertina di Nicholas Janni: Leader as Healer

Nicholas Janni: Leader as Healer

Leaders of today must possess potent powers for logic, reason, discernment and strategic forecasting. Yet, they must also be empathic and therefore embodied; grounded and therefore intuitive; present …

Copertina di Dori A. (University of Minnesota, USA) Cross & Jennifer L. (Ohio State University, USA) Hefner: Research and Theory to Foster Change in the Face of Grand Health Care Challenges

Dori A. (University of Minnesota, USA) Cross & Jennifer L. (Ohio State University, USA) Hefner: Research and Theory to Foster Change in the Face of Grand Health Care Challenges

This book contains an Open Access chapter. Healthcare organizations today face widespread change as they confront varied grand challenges in uncertain environments. Leaders in healthcare require a co …

Copertina di Kambiz Rakhshanbabanari: Embodied Carbon in the Built Environment

Kambiz Rakhshanbabanari: Embodied Carbon in the Built Environment

The built environment is one of the largest emitters of carbon dioxide globally therefore reducing both operational and embodied emissions is critical to improving the overall footprint of the indust …

Copertina di Stephen (University of Warwick, UK) Roper: Entrepreneurship

Stephen (University of Warwick, UK) Roper: Entrepreneurship

Entrepreneurs exist in every country but the nature and level of entrepreneurial activity differs remarkably. Why is this? What shapes the level of entrepreneurial activity in each country? What defi …

Copertina di Paul Beamish: Multinational Joint Ventures in Developing Countries (RLE International Business)

Paul Beamish: Multinational Joint Ventures in Developing Countries (RLE International Business)

This book examines how joint ventures work in practice. Drawing on extensive personal experience and using case study examples where appropriate the author analyses the various stages, discusses the …

Copertina di Harvey Poniachek: International Corporate Finance (RLE International Business)

Harvey Poniachek: International Corporate Finance (RLE International Business)

This thorough, comprehensive introduction to international financial management provides an expert guide to the workings of international capital markets, the financing of international business, the …

Pagina successiva >>>