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Lerzan Aksoy & David Bejou
Customer Lifetime Value [PDF ebook]
Reshaping the Way We Manage to Maximize Profits

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Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively changing the way today’s business is managed. A student or practitioner needs to understand CLV to best gain the competitive edge in business. Customer Lifetime Value: Reshaping the Way We Manage to Maxi

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Bahasa Inggeris ● Format PDF ● Halaman-halaman 152 ● ISBN 9781136791925 ● Penyunting Lerzan Aksoy & David Bejou ● Penerbit Taylor and Francis ● Diterbitkan 2006 ● Muat turun 3 kali ● Mata wang EUR ● ID 4901464 ● Salin perlindungan Adobe DRM

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