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RICHARD LEWIS
ABSOLUT BOOK. [EPUB ebook]
THE ABSOLUT VODKA ADVERTISING STORY

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Copertina di RICHARD LEWIS: ABSOLUT BOOK. (ePUB)

ABSOLUT BOOK is the illustrated history of the most-awarded magazine campaign of all time. It is the story of the advertising campaign’s origins, development and amazing success. The ads use the simple twp=word recipe to characterize the product (ABSOLUT PERFECTION), art (ABSOLUT WARHOL), cities, (ABSOLUT MANHATTAN). The book is written by one of hte brand’s chief architects at the advertising agency.

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Lingua Inglese ● Formato EPUB ● Pagine 250 ● ISBN 9780615400815 ● Casa editrice RL Ideas, Ltd ● Pubblicato 2010 ● Scaricabile 6 volte ● Moneta EUR ● ID 2804311 ● Protezione dalla copia Adobe DRM

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