Tiebing Shi & Robert Guang Tian 
Journal of China Marketing Volume 6 (2) [PDF ebook] 

Pricing and the Sales Force is the first book to link pricing strategy and the sales force together. Pricing strategy is now well established as an important means of driving profits for many organiz …

”Internet law” and ”electronic commerce law” are new entities and as such there is some difficulty in defining this rapidly changing area of the law. Scholars are divided as to whether it is a su …

This book takes recent theoretical advances in Finance and Economics and shows how they can be implemented in the real world. It presents tactics for using mathematical and simulation models to solve …

Understanding, Measuring, and Improving Daily Management explains the critical parts of a continuous improvement strategy to achieve Operational Excellence and where reactive improvement through effe …

Dynamic Positioning for Engineers enables the reader to acquire the basic knowledge of the concepts and understanding of the dynamic positioning (DP) system from the systems perspective. This book il …

While much of the current research on the extractive industries and their socio-environmental impacts is region specific, Resource Extraction, Space and Resilience: International Perspectives critica …

This book is a useful reference work for practicing engineers in their evaluation and design of systems for the control of the industrial in-plant environment. It provides design criteria, useful cal …

Why are some work partnerships exceptional while most are not? How can we establish and sustain an enhanced level of cohesion, connection, and collaboration in the most important work relationship, t …

This book represents an alternative perspective on international elite sport systems. It focusses on the embedded multi-level nature of leadership, and the scope that this might give for degrees of l …

An introduction to pragmatic methods for solving complex problems in facilities location: choosing from among known feasible sites or a broad range described as an area, placing facilities, and assig …