Javier Celaya & María Jesús Rojas 
New Business Models in the Digital Age [EPUB ebook] 

Support

Over the last several years, the Internet has transformed business models and the way companies in various sectors, like the media, airlines, tourism, financial intermediaries, etc., are organized. Every company that packages content and markets it through intermediaries will go through a change in its business model, and companies in the cultural sector will be no exception to this structural transformation process. A new era is fast approaching in which the way a business handles its relationship with consumers (B2C) will outweigh the current business-to-business (B2B) intermediation model.
The objective of this study is to provide professionals in the book world, whether they are publishers, agents, authors, booksellers, or librarians, with a broad analysis of the business models currently available on the Internet so that they may determine where their business opportunities lie and what the benefits of each of these models are for their companies.

€3.99
payment methods

About the author

Dosdoce.com is a website dedicated to the analysis of new technologies in the book world. Since its launch in
2004, Dosdoce.com’s aim has been to encourage publishers, booksellers, libraries, museums, foundations, etc.
to incorporate all kinds of technology and to better understand the implications and benefits that using technology
may have for their organizations.

Buy this ebook and get 1 more FREE!
Language English ● Format EPUB ● Pages 74 ● ISBN 9788494428401 ● File size 1.9 MB ● Publisher Dosdoce ● City Madrid ● Country ES ● Published 2015 ● Edition 1 ● Downloadable 24 months ● Currency EUR ● ID 8540629 ● Copy protection without

More ebooks from the same author(s) / Editor

254,716 Ebooks in this category