Essay from the year 2007 in the subject Business economics – Offline Marketing and Online Marketing, grade: 68 % – B, University of Sunderland (Faculty of Business and Law), language: English, abstract: This essay consists out of three parts.
Part one: Literature Review ‘Consumer Perceptual Processes’
Part two: Statement Analysis, ‘As a part of our marketing strategy we introduce new products very frequently’
Part three: Focus Groups, Applied Example
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Language English ● Format PDF ● ISBN 9783640798902 ● File size 0.5 MB ● Publisher GRIN Verlag ● City München ● Country DE ● Published 2010 ● Edition 1 ● Downloadable 24 months ● Currency EUR ● ID 3911802 ● Copy protection without
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