Atila Yüksel is Professor at the Tourism Faculty of Adnan Menderes University in Turkey. His research focuses on services marketing and management, and research methodology and he has published extensively in prestigious journals such as Annals of Tourism Research, Tourism Management, and Cornell Quarterly Review. He also serves on the editorial boards of several scholarly journals. Author of “Tourist Satisfaction & Complaining Behavior: Measurement & Management Issues in the Tourism & Hospitality Industry” (published by Nova) and co-author “Heritage Tourism Destinations: Preservation, Communication and Development” (published by CABI).
8 Ebooks by Erdogan Koc
Erdogan Koc: Service Failures and Recovery in Tourism and Hospitality
Tourism and hospitality services are highly prone to service-failure due to a high level of customer-employee contact and the inseparable, intangible, heterogeneous and perishable nature of these ser …
EPUB
Inggeris
DRM
€134.99
Erdogan Koc: Emotional Intelligence in Tourism and Hospitality
Emotional intelligence is the capability to recognize, use and manage one’s own emotions and those of others. The use of emotional information guides thinking and behaviour, allowing adjustment of em …
EPUB
Inggeris
DRM
€48.99
Erdogan Koc: Cross-Cultural Aspects of Tourism and Hospitality
Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service provid …
PDF
Inggeris
DRM
€46.34
Erdogan Koc: Cross-Cultural Aspects of Tourism and Hospitality
Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service provid …
EPUB
Inggeris
DRM
€46.36
Erdogan (Professor, Bandirma Onyedi Eylul University, Turkey) Koc: Service Failures and Recovery in Tourism and Hospitality : A Practical Manual
Tourism and hospitality services are highly prone to service-failure due to a high level of customer-employee contact and the inseparable, intangible, heterogeneous and perishable nature of these ser …
PDF
Inggeris
DRM
€111.83
Erdogan (Professor, Bandirma Onyedi Eylul University, Turkey) Koc: Emotional Intelligence in Tourism and Hospitality
Emotional intelligence is the capability to recognize, use and manage one’s own emotions and those of others. The use of emotional information guides thinking and behaviour, allowing adjustment of em …
PDF
Inggeris
DRM
€40.77
Dimitrios Stylidis & Seongseop (Sam) Kim: Tourism Marketing in East and Southeast Asia
Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less w …
EPUB
Inggeris
DRM
€129.99
Dr Jungkeun (Auckland University of Technology, New Zealand) Kim & Prof Seongseop (Sam) (The Hong Kong Polytechnic University) Kim: Tourism Marketing in East and Southeast Asia
Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less w …
PDF
Inggeris
DRM
€122.28
