Over one billion dollars are spent in presidential election years on an expensive art form: political campaigns. Many political observers believe that at least half that amount is wasted. But, which half? Edward Schwartzman answers that question based upon experience gained in seventy-five campaigns. "Political Campaign Craftsmanship" treats both the art and science of campaigning, describing the procedures basic to modern professional campaigning. This practical guide to campaigns covers the entire process and gives specific strategies for every phase.
Beli ebook ini dan dapatkan 1 lagi PERCUMA!
Bahasa Inggeris ● Format EPUB ● Halaman-halaman 366 ● ISBN 9781351498999 ● Penyunting III McDonald ● Penerbit Taylor and Francis ● Diterbitkan 2017 ● Muat turun 3 kali ● Mata wang EUR ● ID 5322767 ● Salin perlindungan Adobe DRM
Memerlukan pembaca ebook yang mampu DRM