Luther B Miller & Wilbur C. Moore 
Psychology of Loyalty [PDF ebook] 

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In this book, the authors discuss the psychology of loyalty. Topics include the military and political psychology of loyalty; the problem of loyalty in greedy institutions; the communal psychology of loyalty to a place; an empirical pilot study of the relationship of social media brand community activity with on-line consumer behavior; and a review of retail shopping loyalty differences between men and women.

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Format PDF ● Halaman-halaman 141 ● ISBN 9781626185739 ● Penyunting Luther B Miller & Wilbur C. Moore ● Penerbit Nova Science Publishers ● Diterbitkan 2013 ● Muat turun 3 kali ● Mata wang EUR ● ID 7222915 ● Salin perlindungan Adobe DRM
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