Ian Jenkins & Roland Schröder 
Sustainability in Tourism [PDF ebook] 
A Multidisciplinary Approach

Sustainability and green topics have become a crucial element in modern economy. All sectors of the economy are concerned, also the tourism industry. This book takes an overview on developments of sustainability in tourism from a multidisciplinary view point: economy, marketing, social science, media studies, political studies. In order to under-stand the long term changes in the field it is important to include different scientific approaches.

Spis treści

Environmental Responsibility & Climate Change.- Cultural Vitality and Social Equity.- Economics and Finance of Sustainable Tourism.- Marketing, Media and Education.- Barriers and Solutions

O autorze

Prof. Dr. Ian Jenkins is Research Director at Les Roches Gruyere University of Applied Science, Bulle, Switzerland.
Prof. Dr. Roland Schröder is Dean of the Department of Media & Communication at BITS University of Applied Sciences, Iserlohn, Germany.