This important text takes a strategic approach, examining in-depth studies of a variety of retailers and marrying theory with practice to provide comprehensive coverage for students at every level. Illustrating and evaluating the strategies of international retailers, developing concepts and theories that enable an understanding of international retailing and showing the contrasts in the approaches adopted by major firms in their international operations, this important text is a must-read for all those studying or working in international retail.
Kup ten ebook, a 1 kolejny otrzymasz GRATIS!
Język Angielski ● Format EPUB ● Strony 232 ● ISBN 9781134289066 ● Redaktor John Dawson & Roy Larke ● Wydawca Taylor and Francis ● Opublikowany 2006 ● Do pobrania 6 czasy ● Waluta EUR ● ID 2644272 ● Ochrona przed kopiowaniem Adobe DRM
Wymaga czytnika ebooków obsługującego DRM