What if you turned your book into 18 streams of income?
Most authors have been taught that a book is just a business card. Sadly, this is why most authors stay poor. Notice the difference:
Business Cards Cost Money || Books Create Value
Business Cards Are an Expense || Books Are an Asset
Business Cards Get Thrown Away || Books Last Forever
Business Cards Decrease Space in Your Pocket || Books Increase Influence, Impact, and Income
Business Cards Change Landfills || Books Change Lives
How you view your book and position it in the marketplace shapes your results and your riches-or lack thereof.
For eight years, Kary Oberbrunner struggled to earn profit as an author. (Let’s just say he kept his day job.) Finally in 2012, he discovered the model that enabled him to go pro as a writer.
In Your Book Is NOT a Business Card, Kary reveals his proven process for helping authors create a suite of products-18 streams of income in all-to service their readers’ needs while growing their profits. To date, more than 250, 000 authors from all over the world have found success using this powerful model. His clients have effectively implemented it across multiple continents, languages, and genres-even with fiction and children’s books!
Wall Street Journal and USA Today bestselling author, Kary Oberbrunner will teach you how to make the most of your book:
- Leverage the exact income streams that fit your dreams and goals.
- Create a clear buyer’s journey that delivers real, life-changing results.
- Invite your readers to go deeper without sounding spammy or salesy.
- Build an engaged community thrilled to purchase your next book-based product and service.
Kary Oberbrunner is the CEO of Igniting Souls Publishing Agency. His company helps authors, coaches, entrepreneurs, and speakers (ACES) write, publish, and market their books the right way and turn them into 18 streams of income. He lives in Ohio with his wife, Kelly, and their three children.
Connect at Igniting Souls.com
Spis treści
Note to the Reader
Introduction: Once upon a Time
Chapter 1: Books and Business Cards Are Different
Chapter 2: Poor Authors and Smart Authors Are Different
Chapter 3: Income Streams 1-4
#1: Softcovers Sell
#2: Hardcovers Impress
#3: E-Books Travel Everywhere
#4: Audiobooks Leverage Noncognitive Activities
Chapter 4: Income Streams 5-7
#5: Self-Study Courses Create Passive Impact
#6: Live Coaching Lets Your Readers Access You
#7: Certify Coaches to Teach Your Content
Chapter 5: Income Streams 8-10
#8: Speaking Puts Your Book on Stages
#9: Content Marketing Lets Your Audience Sample the Value
#10: Launch Teams Build Loyalty
Chapter 6: Income Streams 11-13
#11: Membership and Subscription = Small Cost and Big Profits
#12: High-End Consulting-Because You’re the Expert
#13: Workshop Immersion Means Creating an Experience
Chapter 7: Income Streams 14-17
#14: Seminars and Webinars Set You Up for Scalability
#15: Book-Based Masterminds Combine Multiple Income Streams
#16: Conferences Could Mean Big Commitment with Big Cash
#17: Leverage Affiliates for New Markets
Chapter 8: Income Stream 18
#18: Leverage the Infinite Partnership System
Chapter 9: Income Stream 19
Conclusion: Your Next Best Step: Start with the Basics
Afterword: Share the Secret
Client Testimonials: The Model Works
About the Author
O autorze
KARY OBERBRUNNER is a Wall Street Journal and USA Today bestselling author and the CEO of Igniting Souls Publishing Agency. His company helps Authors, Coaches, Entrepreneurs, and Speakers (ACES) write, publish, and market their books the right way and turn them into 18 streams of income. In the past twenty years, he’s ignited over one million people with his content. He lives in Ohio with his wife, Kelly, and three children. Connect at Kary Oberbrunner.comWięcej książek elektronicznych tego samego autora (ów) / Redaktor
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