Kristine Kathryn Rusch & Dean Wesley Smith 
Bundle on Marketing: A WMG Writer’s Guide [EPUB ebook] 

One of the leading texts in the field, The Economics of Recreation, Leisure and Tourism is the ideal introduction to the fundamentals of economics in these industries, helping you to enjoy and pass a …

Geoid and its Geophysical Interpretations explains how an accurate geoid can be constructed and used for a variety of applied and theoretical geophysical purposes. The book discusses existing …

Marijuana is the prototypical cannabinoid, and is one of the most widely used drugs in the world. Interestingly, cannabinoids are molecules found naturally in the human body and brain as well as in c …

This collection of essays identifies a neglected but significant component of Britain”s maritime and labour history, that of ethnic labour drawn from Britain”s colonies in West Africa, the Middle …

Most, if not all, books on allelopathy cover the ecological, agronomic, and descriptive physiological aspects. And although the amount of papers published on the chemical aspects and mode of action …

Evolving economies, the emergence of new technologies and organisational forms are all features of late capitalism. Among this milieu, a marked feature has been the emergence and recognition in socie …

Of the five senses, smell is the most direct and food aromas are the key drivers of our flavor experience. They are crucial for the synergy of food and drinks. Up to 80% of what we call taste is actu …

The concept of value has been at the heart of marketing thought and practice. Marketers strive to develop a unique value proposition to satisfy the needs of customers in order to create a differentia …

For any business involved in today”s supply chains, logistics services are critical. Companies have to decide whether to retain their own logistics operations or place their trust in third-party sup …

This book fully details, as the title suggests, the real secret to maximizing an organization”s profitability. While many companies have implemented improvement initiatives such as Six Sigma and Lea …