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Paul P. Maglio & Cheryl A. Kieliszewski 
Handbook of Service Science [PDF ebook] 

Wsparcie

As the service sector expands into the global economy, a new science of service is emerging, one that is dedicated to encouraging service innovation by applying scientific understanding, engineering discipline, and management practice to designing, improving, and scaling service systems.

Handbook of Service Science takes the first major steps to clarifying the definition, role, and future of this nascent field. Incorporating work by scholars from across the spectrum of service research, the volume presents multidisciplinary perspectives on the nature and theory of service, on current research and practice in design, operations, delivery, and innovation of service, and on future opportunities and potential of service research.

Handbook of Service Science provides a comprehensive reference suitable for a wide-reaching audience including researchers, practitioners, managers, and students who aspire to learn about or to create a deeper scientific foundation for service design and engineering, service experience and marketing, and service management and innovation.

€234.33
Metody Płatności

Spis treści

Context: Origins.- Revisiting “Where Does the Customer Fit in a Service Operation?”.- The Service Profit Chain.- Winning the Service Game.- Customer Equity.- Service Worldsservice worlds .- Context: Theory.- The Unified Service Theory.- Advancing Service Scienceservice science with Service-Dominant Logicservice-dominant logic .- Toward a Science of Service Systems.- Research and Practice: Design.- Technology’s Impact on the Gaps Model of Service Quality.- Seven Contexts for Service System Design.- Business Architectures for the Design of Enterprise Service Systems.- A Service Practice Approach.- Research and Practice: Operations.- The Neglect of Service Scienceservice science in the Operations Management Field.- Death Spirals and Virtuous Cycles.- Service Scienceservice science .- Service Engineering.- Research and Practice: Delivery.- The Industrializationindustrialization of Information Services.- Workforce Analytics for the Services Economy.- Understanding Complex Product and Service Delivery Systems.- A Formal Model of Service Delivery.- Research and Practice: Innovation.- Service Innovationinnovation .- Innovation Innovation in Services and Entrepreneurship Entrepreneurship .- Service Innovationservice innovation and Customer Co-development.- Advancing Services Innovation service innovation .- What Effects Do Legal law/legal Rules Have on Service Innovation innovation ?.- Future.- The Future of Service Is Long Overdue.- The Evolution and Future of Service.- Trading zones, Normative Scenarios, and Service Scienceservice science .- The Cambridge-IBM SSMESSME White Paper Revisited.- Service Scienceservice science , Management, and Engineering SSME (SSME) in Japan.- Innovationinnovation and Skills.

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Język Angielski ● Format PDF ● Strony 758 ● ISBN 9781441916280 ● Rozmiar pliku 12.1 MB ● Redaktor Paul P. Maglio & Cheryl A. Kieliszewski ● Wydawca Springer US ● Miasto NY ● Kraj US ● Opublikowany 2010 ● Do pobrania 24 miesięcy ● Waluta EUR ● ID 2150017 ● Ochrona przed kopiowaniem Społeczny DRM

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