Imagine a situation where you could advertise your business in a newspaper or magazine and only pay a small amount of money when someone reads your advert. It does not happen in magazines but that is the concept behind Pay-Per-Click in online adverts. Pay-Per-Click is a term that refers to advertising, whereby the advertiser will only pay for their advert when a user clicks on it, rather than just viewing it. Just like any other advertising method, Google Ad Words can be optimized to bring more targeted traffic to your website. Methods of optimization range from creating beautiful ads with catchy phrases to keyword optimization.
Sobre o autor
Dedicated to promoting and making possible order and productivity, Dale Blake is a successful author who specializes in writing business books and also creating travel, wedding, and monthly planners. Dale has always had a knack for organization: even as a child, he could be counted on to ensure that family events, vacations, homework, and more would be prepared for or completed in an orderly fashion. Dale continues to rely on the value of organization and the importance of having order in the home and office. His books–aimed to help others remember their passwords, set agendas, plan for work or vacation, and more–reflect his drive to help today’s parents, students, leaders, and business people navigate the modern world and meet its demands with ease. When not busy with writing, planning, ordering, and the like, Dale dedicates his free time to hanging out with his family and friends or-either alone or with company-enjoying the beauty of America’s Great Outdoors through fishing, cycling, skiing, hiking, camping, and more. As an aspiring history buff, he is also a coin collector and possesses a respectable collection of coins of all ages and from all places which he is always eager to add to.
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