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Geoff Lancaster & Frank Withey
CIM Coursebook 06/07 Marketing Fundamentals [PDF ebook]

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Capa do Geoff Lancaster & Frank Withey: CIM Coursebook 06/07 Marketing Fundamentals (PDF)

Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the Marketing Online learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings

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Língua Inglês ● Formato PDF ● Páginas 394 ● ISBN 9781136420900 ● Editora Taylor and Francis ● Publicado 2007 ● Carregável 6 vezes ● Moeda EUR ● ID 2480426 ● Proteção contra cópia Adobe DRM

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