Hermann Sabel 
Produktpolitik in absatzwirtschaftlicher Sicht [PDF ebook] 
Grundlagen und Entscheidungsmodelle

Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional bu …

Solid requirements engineering has increasingly been recognized as the key to improved, on-time, and on-budget delivery of software and systems projects. New software tools are emerging that are empo …

In the European Union many individuals will partake in drinking a little wine with their lunch or dinner to aid their enjoyment of the meal or as an appetizer for food. Alcohol is also a drug of depe …

The Workplace Tutor: Professional Training In the Modern Workplace by Patrick Coughlan is designed for anyone who has to deliver training in the modern workplace.The workplace could be a commercial b …

Birds of a feather flock together. We”re all in the same boat. Great minds think alike. While just figures of speech to some, they reflect a simple truth–it”s the company we keep that often determ …

It is well-known that the Swedish experiment in practical economic control was inspired by a simultaneous development of economic thought in Sweden. Despite Swedish economics being known globally, un …

In traditional business circles, wisdom is viewed with a certain scepticism, which is in part due to its historical associations with wisdom traditions and spiritual cultures. However, in business to …

The entrepreneur has been neglected over the years in formal economic theorizing.  Previously there has been only eclectic theories such as human capital theory and network dynamics which discus …

Countryside recreation has become an increasingly popular leisure activity, with rural recreation offering an escape from the stresses of life in the modern city. Consequently, the pressures on manag …

While public relations offers numerous assets for organization-stakeholder relationship building and for ethical corporate social responsibility and sustainability communication, it also faces challe …