4 Ebooks por Karel Jan Alsem
Karel Jan (Hanze University of Applied Sciences, Netherlands) Alsem & Erik (Amsterdam University of Applied Sciences, Netherlands) Kostelijk: Brand Positioning
Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand’s positioning strategy. …
PDF
DRM
€48.64
Karel Jan (Hanze University of Applied Sciences, Netherlands) Alsem & Erik (Amsterdam University of Applied Sciences, Netherlands) Kostelijk: Brand Positioning
Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand’s positioning strategy. …
EPUB
DRM
€48.63
Karel Jan (Hanze University of Applied Sciences, Netherlands) Alsem: Strategic Marketing Planning
• Takes the student step-by-step through the strategic planning process, making this a uniquely practical text for Strategic Marketing and Marketing Management courses. • The first text to fully inte …
PDF
DRM
€59.28
Karel Jan (Hanze University of Applied Sciences, Netherlands) Alsem: Strategic Marketing Planning
• Takes the student step-by-step through the strategic planning process, making this a uniquely practical text for Strategic Marketing and Marketing Management courses. • The first text to fully inte …
EPUB
DRM
€58.63
