Robert Collier & Dr. Robert C. Worstell 
Robert Collier Copywriting Course: Second Edition [EPUB ebook] 
Masters of Copywriting

A comprehensive examination of the ways competition and innovations level the playing field in the free market The Economics of Competition uses the South African pharmaceutical industry as a case st …

Winner of the Schumpeter Prize, 2000 and Winner of the Smith Prize in Austrian Economics, 2000, this book explores how the limitations of human knowledge create both opportunities and problems in the …

Now in its second edition. This text has been extensively revised and rewritten to reflect the growth in environmental research during the last decade. Human-induced environmental change is occurring …

Quality management has received much attention in recent years, not least in the construction industry. This book provides a description of the techniques of quality management and how they are imple …

Intellectual property protection is increasingly becoming a central issue for businesses. This book provides a wealth of original research on intellectual property management in small and medium size …

The construction industry is becoming increasingly aware of the need to adopt a holistic approach to the design, building, and disposal of structures. With 60 per cent of the total construction budge …

Corporate Social Irresponsibility focuses on ethical failures in order to relate corporate responsibility to business ethics, corporate governance, and organization effectiveness. The book advocates …

In this book, the author presents fresh perspectives on the theories surrounding European Monetary Union. Urging the reader to examine conventional ideas from new viewpoints, he discusses the events …

After many years of indifferent decline, trade union membership is now being revitalized; strategies known as ‘union organizing’ are being used to recruit and re-energize unions around the globe. Thi …