Essay from the year 2012 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: A, Lindenwood University, language: English, abstract: Rio Tinto is a leading international mining group, using the earth’s resources and turning them into products for people’s everyday lives. Thinking of mining, one may first picture a lot of dirt, sweaty men, and a destruction of the earth. In contrast to this, Rio Tinto’s website is mainly held in white and blue with the brand logo being red. All these colors have a rather light and clean feel to it, leaving the impression that the company is environmental-friendly and concerned about its products and the resources it basically robs the earth off.
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Limba Engleză ● Format EPUB ● ISBN 9783656193852 ● Mărime fișier 0.1 MB ● Editura GRIN Verlag ● Oraș München ● Țară DE ● Publicat 2012 ● Ediție 1 ● Descărcabil 24 luni ● Valută EUR ● ID 3726180 ● Protecție împotriva copiilor fără
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