This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.Topics covered include:*product differentiation*price discrimination*hiring and training workers*labor-management relations*international trade A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
Cumpărați această carte electronică și primiți încă 1 GRATUIT!
Limba Engleză ● Format EPUB ● Pagini 344 ● ISBN 9781134483174 ● Editura Taylor and Francis ● Publicat 2005 ● Descărcabil 3 ori ● Valută EUR ● ID 4145382 ● Protecție împotriva copiilor Adobe DRM
Necesită un cititor de ebook capabil de DRM