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Robyn Blakeman
Advertising Campaign Design [EPUB ebook]
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Cover of Robyn Blakeman: Advertising Campaign Design (ePUB)

The author’s step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again.

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Language English ● Format EPUB ● Pages 247 ● ISBN 9781317477679 ● Publisher Taylor and Francis ● Published 2011 ● Downloadable 3 times ● Currency EUR ● ID 4147254 ● Copy protection Adobe DRM

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