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Ralph Berndt
Unternehmen im Wandel — Change Management [PDF ebook]

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Обложка Ralph Berndt: Unternehmen im Wandel — Change Management (PDF)

Die wirtschaftlichen Aktivitäten der Unternehmen unterliegen seit einigen Jahren einem extremen Wandel. Konzentrationsprozesse auf Produzenten-, und Handelsseite, Käuferverhaltenstrends wie Öko- oder Freizeittrend und die schnelle Entwicklung der Informations- und Kommunikationstechniken haben neue Rahmenbedingungen geschaffen. Daraus ergeben sich Konsequenzen für die diversen Teilbereiche der Unternehmensführung, deren Umsetzung unter dem Begriff ‘Change Management’ zusammengefaßt werden kann. Auf welche Weise die notwendigen Veränderungen im Management realisiert werden können, wird von führenden Fachvertretern aus Europa und den USA untersucht.

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язык немецкий ● Формат PDF ● ISBN 9783642589232 ● редактор Ralph Berndt ● издатель Springer Berlin Heidelberg ● опубликованный 2013 ● Загружаемые 3 раз ● валюта EUR ● Код товара 6380193 ● Защита от копирования Adobe DRM

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