автор: UK) Shankar Avi (University of Bath

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2 Электронные книги UK) Shankar Avi (University of Bath

Bernard Cova & Robert Kozinets: Consumer Tribes
Marketing and consumer research has traditionally conceptualized consumers as individuals- who exercise choice in the marketplace as individuals not as a class or a group. However an important new pe …
EPUB
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€61.53
Bernard Cova & Robert Kozinets: Consumer Tribes
Marketing and consumer research has traditionally conceptualized consumers as individuals- who exercise choice in the marketplace as individuals not as a class or a group. However an important new pe …
PDF
DRM
€61.44