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Seth Godin
We Are All Weird [EPUB ebook]
The Rise of Tribes and the End of Normal

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Cover of Seth Godin: We Are All Weird (ePUB)

We Are All Weird is Seth Godin’s cult classic on celebrating (and marketing to) the individual, now repackaged and relaunched World of Warcrafters, LARPers, Settlers of Catan? Weird.Beliebers, Swifties, Directioners? Weirder.Paleos, vegans, carb loaders, ovolactovegetarians? Definitely weird.Face it. We’re all weird.So why are companies still trying to build products for the masses?Why are we still acting like the masses even exist?Weird is the new normal. And only companies that figure that out have any chance of survival. In this book, Seth Godin shows you how.’Read this book slowly and read it again, for the lessons are rich and wise’ Jacqueline Novogratz, founder, Acumen

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Language English ● Format EPUB ● Pages 112 ● ISBN 9780241973486 ● Publisher Penguin Books Ltd ● Published 2015 ● Downloadable 3 times ● Currency EUR ● ID 4475871 ● Copy protection Adobe DRM

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